Programme Structure

IIM Tiruchirappalli uses the concept of credit to define the weightage of a course in the curriculum. Courses are listed as one, two or three credit courses depending on an indicative workload for each course. The generally accepted thumb rule is that a three credit course involves about 100 hours of work, of which 25% is spent inside the class room and the balance outside the class in preparation and assignments. One and two credit courses would have a proportionately lesser workload.

Preparation for the classroom entails preparation both before and after the class. Prior to the classroom session, students are required to prepare for the assigned case, go through the assigned readings and work on exercises and assignments, among others. Subsequent to the class session, students are required to review and reflect on the session, and prepare for the components of assessment.

In the programme the following type of courses are offered: 

  • Core courses are compulsory for all students and are offered in the first five terms of the programme. Each student has to do a total of 51 credits of core courses.
  • Electives are courses which are chosen by the students and are offered in second year. The student has to take a minimum total of 45 credits in electives over the last four terms.

PGPBM Core Courses

Term I Credits Term II Credits Term III Credits
Financial Accounting 3 Managerial Communications 2 Quantitative Methods II 3
Managing Organizations 3 Written Analysis and Communication 2 Marketing Management  3
Microeconomics 3   Research for Marketing Decisions 3
Quantitative Methods I 3 Managing People and Performance in Organizations 3
TOTAL 12 TOTAL 4 TOTAL 12

 

Term IV Credits Term V Credits
Macroeconomics 3 Indian Economy and Policy 3
Business Law 3 Competition and Strategy 3
Operations Management 3 Management Accounting 2
Corporate Finance 3 Management Information Systems 3
TOTAL 12 TOTAL 11

A varied range of electives from different disciplinary areas are provided to PGPBM students in the second year of the programme. Students are free to take any elective course of their interest provided such courses meet the minimum subscription criteria decided by the PGPBM Office. It is not mandatory to take up electives in one or two areas of specialization and the Post Graduate Diploma in Business Management that the student would receive on successful completion of the programme will not mention any specialization. However, the Grade Sheet that the student receives will list all the electives undertaken by the students along with their grades.  

An indicative list of elective courses offered in the PGPBM programme in the past years is listed below:

Area

Elective Courses

Marketing 

Business to Business Marketing

Consumer Behavior

Integrated Marketing Communications

Marketing to Base of the Pyramid Consumers

Pricing Strategies

Product and Brand Management

Retail Management

Role and Impact of Digital & Social Media in Marketing Communication

Sales and Distribution Management

Services Marketing

Data Mining for Business Decisions

Information Technology and Business Innovation

Organization Behavior& Human Resources Management

Compensation and Benefit Management 

Human Resource  Metrics & Analytics

Managing Global Workforce

Managing and Leading organizational Change

Negotiation Essentials for Managerial Effectiveness 

Performance Management 

Personality in Managing and Leading

Strategic Human Resource Management

Finance 

Behavioral Finance

Investment Analysis & Portfolio Management 

International Finance

Mergers & Acquisition

Project Analysis and Finance 

Strategic Financial Management

Valuation

General Management

Data Visualization for Managers

Legal Aspects of Marketing

Strategic Intellectual Property Management

Strategy

Competing in Global Markets

Corporate Entrepreneurship 

Corporate Governance 

Dynamics of Framing and Executing Strategy

Foundations of Strategy Consulting

Industry & Competitor Analysis

Innovation & Strategic Renewal 

International Entrepreneurship 

Strategic Leadership

Strategic Management of Technology and Innovation

Strategy in Action

Quantitative Techniques & Operations Management

Behavioural Operations Management 

Decision Analysis for Managers

Operations Strategy

Quality Toolkit for Managers

Supply Chain and Logistics Management

Simulation - Based Analytics

Information Systems and Analytics

Data Mining for Business Decisions

Information Technology and Business Innovation

IT Consulting

Managing Digital Transformation

Economics and Public Policy

Business Ethics and Responsibilities

Econometrics with R -Applications in Business and Public Economics 

Game Theory

Industry Project

The industry project is a multifaceted, capstone project that serves as a culminating academic and intellectual experience for the PGPBM students. The industry project nurtures critical thinking and develops research, analytical, planning and goal-setting skills that can facilitate the participants’ successful transition from the classroom to taking up challenging professional assignments. Participants are urged to pick out a challenging problem for investigation either in their affiliate organization or in the industry their affiliate organization operates in. The project demands an interdisciplinary approach to problem solving, requiring participants to synthesize and integrate knowledge and learning gained from different subject areas or domains of knowledge. The project also encourages participants to connect their projects to contemporary issues or problems in organizations, thereby integrating their classroom learning with professional experiences and scientific observations. PGPBM students are required to work on the industry project for a period of 12 weeks under a Faculty Mentor of their choice. The project will be evaluated by a panel constituted by the PGPBM Committee, and a ‘Satisfactory’ rating in project evaluation is required to successfully complete the programme. The best industry projects rated by the PGPBM committee are also recognized with merit certificates.