Ajit Pratap Singh

+91-431 2505069    ajitpratapsingh@iimtrichy.ac.in

Operations Management & Decision Sciences

Ph.D. (IIM Lucknow)

Dr. Ajit Pratap Singh is an Assistant Professor of Operations Management with a Ph.D. from the Indian Institute of Management Lucknow. His doctoral research, titled “Essays on Digital Platforms and Network Effects,” investigates the role of network effects in multi-sided markets and their implications for operational and strategic decision-making in digital platform ecosystems.
He was previously associated with T. A. Pai Management Institute as a faculty member in the area of Operations Management, where he taught courses related to operations, analytics, and decision sciences. He holds a B.Tech in Mechanical Engineering and brings over five years of prior industry experience in the manufacturing sector, with expertise spanning project management, production, maintenance, and product design leadership, including serving as Head of Design at an Original Equipment Manufacturer.
Ajit’s research lies at the intersection of operations management, platform economics, and revenue management. His scholarly work focuses on digital platforms and multi-sided markets, network effects, dynamic pricing, privacy and subscription strategies, and agricultural and sustainable supply chain optimization in technology-enabled and data-driven environments.

Journal Articles

Annals of Operations Research | Year – 2025
Pay or consent: optimizing platform profit with privacy-conscious viewers in a creator economy. https://doi.org/10.1007/s10479-025-06791-6 (ABDC: A, ABS: 3).

Annals of Operations Research | Year – 2023
Sustainable farming practices adoption in agriculture supply chain: the role of indirect support versus cost subsidy. https://doi.org/10.1007/s10479-023-05559-0 (ABDC: A, ABS: 3).

Operations Management, Business Statistics, and Operations Research.

Conference Presentations

International Conference on Operations Research (OR 2024), Munich, Germany | Year – 2024
Optimizing Pricing Strategies in Duopolistic Media Platforms: A Study of Cross-Network Effects and Multi-Homing.

MERC 2023, IIM Kashipur, India | Year – 2023
Indirect Support or Subsidy: Value Creation in the Presence of Environmentally Concerned Farmers.

POMS India International Conference 2023, XLRI Jamshedpur, India | Year – 2023
Platform Pricing Strategies: The Role of Cross-Network Effects and Multi-Homing in Three-Sided Market Competition.

SOM 2023, IIM Shillong, India | Year – 2023
Pricing and Channel Strategies for Competitive Entry in Multi-Channel Retail Operations.
Reviewer for Annals of Operations Research. 
Reviewer for IEEE Transactions on Engineering Management.

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